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Nov 27, 2024
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2021-2022 Graduate Catalog [ARCHIVED CATALOG]
Business Administration with a concentration in Marketing Analytics (AOP), MBA
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This program is a fully online option for students pursuing a degree in marketing analytics. Courses in this concentration will require students to develop skillsets requested by industry leaders, and will prepare them to enter the rapidly expanding world of marketing analytics by taking courses not only in the marketing field, but also in data analytics.
Students fulfill the following requirements in addition to the requirements of the Business Administration, MBA .
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Approved electives
Students choose one course from the following.
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