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    Dec 21, 2024  
2024-2025 Undergraduate Catalog 
    
2024-2025 Undergraduate Catalog

Digital Retailing, BS with grad track option leading to Merchandising and Digital Retailing, MS


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Our digital retailing program is a unique program among U.S. universities. It is an interdisciplinary degree that focuses on e-commerce merchandising processes. Through innovative course work, you develop skills in merchandising processes, marketing, consumer segments and design architecture.


The following requirements must be satisfied for a Bachelor of Science with a major in digital retailing:

Degree requirements


Hours required and general/school requirements


A minimum of 120 semester hours, of which 42 must be advanced, and fulfillment of degree requirements for the Bachelor of Science degree as specified in the University Core Curriculum in the Academics section of this catalog and the College of Merchandising, Hospitality and Tourism requirements.

Major requirements


Other course requirements


General Electives, 12 hours


Hours required for electives may vary based on course selection and the University Core Curriculum requirements

GPA requirements


  • A grade of C or above must be earned in each merchandising and hospitality management course completed in residence or transferred to UNT. This includes all courses with prefixes CEXM, CMHT, DRTL, EDEM, FADM, HFMD, HMGT, MDSE and RETL.
  • Academic requirements for graduation with a BS from the College of Merchandising, Hospitality and Tourism include:
    1. a minimum of 2.0 grade point average in the professional field, with minimum grades of C required in all CEXM, CMHT, DRTL, EDEM, FADM, HFMD, HMGT, MDSE and RETL courses;
    2. a minimum of 2.0 grade point average in all courses completed at UNT; and
    3. a minimum of 2.0 grade point average in all work attempted, including transfer, correspondence, extension and residence work.

Grad Track option requirements, 9 hours


To earn conditional admission to the Grad Track Pathway, students must be in their junior year, must have completed at least 75 credit hours of a bachelor’s degree, and will be required to hold a 3.5 GPA at the time of application and at final admission to the master’s program.

The Professional track within the MS degree is 30 SCH and Research track is 33 SCH. For students pursuing the Professional Track, an undergraduate should take up to 6 graduate SCH that will then transfer to the master’s for a total of 144 SCH. For students pursuing the Research track, an undergraduate should take up to 9 graduate SCH.

The method of delivery will follow the current DRTL BS (main campus) and MS program (online and main campus)

CMHT 5750 - Digital Retailing

CMHT 5770 - Digital Strategies

CMHT 5090 - Digital Merchandising

CMHT 5600 - Managing Customer Experiences

CMHT 5660 - Advanced Merchandising Applications

CMHT 5100 - Introduction to Research in Merchandising

CMHT 5300 - Research Methods

CMHT 5440 - Consumer Theory

CMHT 5800 - Seminar in Merchandising, Hospitality and Tourism

CMHT 5550 - Promotional Strategies

MDSE 5560 - Sustainable Strategies in Merchandising

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